High quality ingredients, still pricey but clearly a cut above other hair products - will need to use for another few months to see if it addresses hair loss
botanical
flowerfall scalp essence
An anti-ageing scalp essence designed to maintain follicle health and protect against oxidative stress over time. The formula is 100% active botanical waters—biodynamic lavender, rosemary, and rose—delivering antioxidant protection directly to the scalp. No fillers, no dilution.
In stock and ready to ship: order today → get it by Wednesday (with express shipping)
The ritual.
Part of the thinning hair routine
For hair prone to thinning. Cares for the scalp and fortifies the strands, for fuller-looking hair.
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Step 1 · Wash
Massage into the scalp with your fingertips, add a little water to a creamy lather, leave a few minutes, rinse.
Most Lovedfortifying hair bath
Shampoo for thinning hair
Stimulates scalp and strengthens strands$85.00 - 8.1 fl oz (240 mL) -
Step 2 · Scalp treatment
On towel-dried hair, apply to the scalp in 2 cm sections, vertical then horizontal. Leave 5 minutes. Do not rinse.
Most Lovedfortifying hair lotion
Intensive lotion for hair density
Vasodilating formula with scalp stimulating stem cells$169.00 - 3.4 fl oz (100 mL) -
Step 3 · Protect
You are hereMist onto lengths and ends from about 20 cm, comb through and style. No rinsing.
Most Lovedflowerfall scalp essence
Essence for scalp & hair
Antioxidant protection for scalp and follicle health$70.00 - 5.4 fl oz (160 mL)
The full routine
For hair prone to thinning. Cares for the scalp and fortifies the strands, for fuller-looking hair.
How often: Hair bath and lotion 2 to 3 times a week for 6 weeks, then 1 to 2 times a week for 4 weeks.
The bottle is part of the formula.
Grown, not sourced.
Agricosmetica®, a higher standard.
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Good to know
- Complimentary shipping on orders over $80
- Glass and aluminium packaging, no plastic
- Also at Oway salons
Do I need to rinse flowerfall out?
Can I reapply it during the day?
Is it gentle on sensitive skin?
Can I use it on my body too?
Is it vegan and cruelty-free?
Yes. It is vegan and cruelty-free, and free from silicones, phthalates, parabens, sulfates, mineral oils and synthetic fragrance.
Which routine is right for me?
at-home head spa duo: for dry or sensitive scalps. thinning hair routine: for hair prone to thinning. scalp density routine: for hair lacking density.
What does it smell like?
Olfactory bouquet: the energy of bergamot, orange, lime combined with the floral notes of rose, lavender, verbena and ylang-ylang.
About Oway
What is Agricosmetica®?
Agricosmetica® is how Oway makes cosmetics: actives from biodynamic and certified organic farming, selected with care and processed in a circular system that turns waste into resources, from the field to the bottle.
What is Ortofficina?
Ortofficina is Oway’s farm in the hills of Bologna, farmed with biodynamic methods since the early 2000s. Many of the botanical actives in Oway formulas are grown there and harvested when each plant is at its peak.
What does biodynamic mean?
Biodynamic farming treats the farm as one living system. It builds soil fertility with compost and crop rotation, uses no synthetic fertilizers or pesticides, and times sowing and harvest to natural cycles. Oway grows its biodynamic actives at Ortofficina and with a network of biodynamic growers.
Why glass and aluminium?
Glass keeps out light, air and moisture, so a formula keeps its purity, potency and freshness, and nothing leaches into it. Oway replaced plastic with recyclable glass and aluminium for its bottles, jars and tubes, to cut single-use plastic.
Where is Oway made?
In Italy. Oway was founded in Bologna in 1948 and still develops its formulas there, close to its farm, Ortofficina.
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