Curly hair deep mask is perfect for my bleached, dry, curly hair! Oway are the best hair products I have used.
For dry, porous curls that need serious moisture replenishment
Use pre-wash to protect or post-wash to seal and define. Curls come out softer, more defined, and less prone to breakage.
with Biodynamic Fennel
Fennel oil contains anethole and fenchone that help soften and relax coarse curl texture during masking time. Its gentle warming properties enhance absorption of the mask's conditioning agents deeper into the hair fiber.
with Organic St. John's Wort
St. John's wort contains hypericin and hyperforin, bioactives that repair oxidative damage accumulated in dry, porous curls. It helps restore the internal cohesion of the hair fiber, improving elasticity and reducing the brittleness that leads to breakage in textured hair.
with Upcycled Rice Extract
Recovered from rice processing, this extract delivers inositol, a cyclic sugar that penetrates deep into the cortex during extended masking time. It repairs broken hydrogen bonds and reinforces curl memory, so curls spring back with more definition and bounce after rinsing.
with Coconut Oil
Coconut oil has high lauric acid content and low molecular weight. It penetrates the cortex more effectively than most oils, reducing protein loss during washing and restoring strength to over-processed, moisture-starved curls.
twist'n curl
curly hair deep mask
$108.00
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5.4 fl oz (160 mL)
A deeply nourishing mask for dry, damaged, or dehydrated curls. Coconut oil and shea butter restore moisture and softness; St. John's wort and fennel strengthen and smooth. Use pre-wash to fortify and protect, or post-wash to define and seal. Rich conditioning without weight.
Sulfate-free
Silicone-free
Paraben-free
Phthalate-free
PEG-free
Vegan
Cruelty-free
Biodynamic fennel
Organic St. John's wort
In stock and ready to ship: order today → get it by Wednesday (with express shipping)
The ritual.
Part of the complete curly care kit
For curly hair. Gives curls long-lasting moisture and definition, with less frizz.
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Step 1 · Wash
Massage into wet scalp and hair to a creamy lather, rinse. Repeat if needed.
curly hair bath
Shampoo for curly hair
Gently cleanses while enhancing natural bounce$85.00 - 8.1 fl oz (240 mL) -
Step 2 · Condition
Use as a rinse-out conditioner, or leave it in as a pre-styler.
curly hair combing cream
Conditioner for curly hair
Detangles, hydrates, and defines curls$120.00 - 8.1 fl oz (240 mL) -
Step 3 · Weekly mask
You are hereAfter washing, on towel-dried hair, leave 10 to 15 minutes, rinse. Or use before washing, on dry hair.
curly hair deep mask
Mask for curly hair
Nourishes deeply to strengthen and soften$108.00 - 5.4 fl oz (160 mL)
The full routine
For curly hair. Gives curls long-lasting moisture and definition, with less frizz.
How often: Hair bath and combing cream at every wash; the deep mask once a week.
The tube is part of the formula.
Grown, not sourced.
Agricosmetica®, a higher standard.
Not quite what you're looking for?
The right ritual shouldn't feel like a compromise. Answer a few questions and uncover a selection crafted for your rhythm, your space, your life.
Good to know
- Complimentary shipping on orders over $80
- Glass jar, no plastic
- Also at Oway salons
Do I use the curl mask before or after washing?
Either. Before washing, on dry hair section by section, it strengthens and protects. After washing, on towel-dried hair, it smooths and defines.
How long do I leave it on?
After washing, massage for 5 minutes, leave it another 5 to 10, comb through and rinse. Before washing, leave it up to 10 minutes, add water while massaging, rinse and cleanse.
Will a rich mask weigh down my curls?
No. Coconut oil and shea butter deeply nourish dry, porous curls, and the formula absorbs fully without heaviness or buildup.
Is it vegan and cruelty-free?
Yes. It is vegan and cruelty-free, and free from sulfates, silicones, parabens, phthalates and PEGs.
Which routine is right for me?
gentle curly wash & mask duo: for dry, dehydrated curly hair. complete curly care kit: for curly hair.
What does it smell like?
A vibrant fusion of bright citrus and enveloping spices: mandarin, bergamot, cardamom, black pepper, nutmeg, coriander, geranium, petitgrain, and patchouli blend into a refined and dynamic balance.
About Oway
What is Agricosmetica®?
Agricosmetica® is how Oway makes cosmetics: actives from biodynamic and certified organic farming, selected with care and processed in a circular system that turns waste into resources, from the field to the bottle.
What is Ortofficina?
Ortofficina is Oway’s farm in the hills of Bologna, farmed with biodynamic methods since the early 2000s. Many of the botanical actives in Oway formulas are grown there and harvested when each plant is at its peak.
What does biodynamic mean?
Biodynamic farming treats the farm as one living system. It builds soil fertility with compost and crop rotation, uses no synthetic fertilizers or pesticides, and times sowing and harvest to natural cycles. Oway grows its biodynamic actives at Ortofficina and with a network of biodynamic growers.
Why glass and aluminium?
Glass keeps out light, air and moisture, so a formula keeps its purity, potency and freshness, and nothing leaches into it. Oway replaced plastic with recyclable glass and aluminium for its bottles, jars and tubes, to cut single-use plastic.
Where is Oway made?
In Italy. Oway was founded in Bologna in 1948 and still develops its formulas there, close to its farm, Ortofficina.
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